The Hidden Economy Inside Every Event: Why It’s Bigger Than You Think
Every $100 a visitor spends on a concert ticket generates $334.92 in additional local spending — on hotels, restaurants, rideshares, and retail. That’s not a guess. That’s Oxford Economics data. And it means a single event doesn’t just sell tickets. It creates a micro-economy. In 2019 Oxford Economics found that every $100 a visitor spends […]